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John Helme 


John Helme is a co-founder and Director of Brackenbury in London in 1996 and Brackenbury Australia in 2001. He has 30 years retail experience across Europe, Asia and Australasia.

John is Chairman of Brackenbury Nutrition and previously held a number of senior management roles including CEO of Australian Music Group, Retail General Manager for Mobil Oil Australia, Group Supply Chain Director for Sears plc (Europe), Buying Director for Olympus Sports & Leisure, and various senior management roles at Boots The Chemists (UK).


John has worked extensively with many leading retail organizations as a principal consultant with Coopers & Lybrand, OC&C and KPMG. 


Tim Mason


Tim Mason is a co-founder and Director of Brackenbury in Australia and CEO of Brackenbury Nutrition. Previously Tim was Joint MD of Australian Music Group, MD of Digicall Australia and non exec Director of Red Mercury, GBA and Allans.

Tim was a partner of KPMG (Melbourne) where he was Chair of KMPG’s Consumer Markets Industry Group for Asia Pacific. Tim has worked in Consulting and Corporate Recovery in both the UK and Australian practices.


He has been involved in an extensive variety of reconstruction, profit improvement and aquisition engagements and advised many retail and consumer businesses at varying stages of their development.

Our Team

Brendan Allen


Brendan is a Director of Brackenbury Nutrition and is an experienced sales and marketing manager with significant experience in musical instruments and sports nutrition.


Brendan has held senior sales and marketing positions with some of the biggest consumer brands across the country including Yamaha, Korg, Max’s, Musclemeds, Muscle Milk, Scivation, 6 Pack Fitness and Scitec.

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